Meta and Instagram Advertising
Paid media built around food brand economics. Spend split, retargeting architecture, and creative that converts at the product level.
Your product
is exceptional.
Your marketing
should match it.
Big Bite Marketing is built exclusively for food and FMCG brands. We close the gap between great products and the marketing they deserve.
8+
Years inside
the food industry
the food industry
100%
Food and FMCG
brands only
brands only
5
Services built
for food growth
for food growth
0
Generic agency
playbooks used
playbooks used
The Gap
Most food brands have
exceptional products
and underperforming
marketing.
"The product earns a nine. The marketing earns a four. And the category decides based on the average."
You have spent months getting your formulation right. Every detail obsessed over. Then the Instagram captions get written between investor calls and the Meta campaigns run on default settings.
Most agencies do not understand this. They apply the same frameworks to your food brand that they use for a SaaS product. They do not know what a healthy CAC looks like for a D2C food brand on Blinkit versus selling direct. They do not understand margin pressure, quick commerce discovery windows, or why your category placement on Zepto matters at 10pm on a Sunday.
We do. Because we have been inside food businesses, not studying them from the outside. That is the only reason this agency exists.
What We Do
Five services. One industry.
Every service is consciously built around how food brands actually grow. Each one is the product of years inside the industry, refined under real pressure, shaped to match what your brand actually needs.
LinkedIn Lead Generation
Outbound systems that put your brand in front of buyers, distributors, and retail decision makers. Includes our DM Temperature scoring framework.
Website Development
Food brand websites built to convert. Copy Pulse framework, landing page architecture, and product first design that holds the sale.
Content Strategy
Content systems that build community and drive acquisition. Instagram, LinkedIn, and D2C channel coverage built around your category.
Founder Ghostwriting
Your voice, sharpened. LinkedIn content and brand narrative for food founders who know what they want to say but need it said with precision.
Why Trust Us
Founded by someone
who has been
inside your world.
Big Bite Marketing was not built by people who studied food brands and decided to serve them. The agency was founded by someone who spent years building food businesses from the ground up, launching brands, running fine dining operations, developing products for market, and consulting food startups across Mumbai.
That experience is not a credential on a page. It is the reason our strategies are built around the real pressures of running a food business.
We have built food brands from scratch
From concept to launch to operations. We know what it takes to get a food product to market and keep it there.
We have worked inside fine dining
Brand positioning, guest experience, digital presence. We understand food from both the product and the brand side.
We have developed products for market
From plant based innovations to specialty food concepts. We know what it takes to move from kitchen to category.
We only serve food brands
Not as a positioning statement. As an operational reality. This focus is what keeps our thinking sharp and our strategies relevant.
Who This Is For
Built for food brand founders who are serious about growth.
We work with early to mid stage food and FMCG brands that have a real product with real potential, and marketing that has not kept up with either.
Your product is ready. Your marketing is not.
You have done the hard work on formulation, packaging, and distribution. The marketing has not kept pace and you know it.
You are tired of agencies that do not get food
You have briefed agencies who came back with campaigns that could have been for a fintech. You need someone who already understands your category, your margin, and your customer.
You want a partner, not a vendor
You are not looking to outsource and forget. You want an agency invested in the growth of your brand, one that thinks about your business the way you do.
Get in Touch
If this sounds like
your brand,
let us talk.
Tell us about your brand and where your marketing stands right now. We will give you an honest read on where the gaps are and what we would do about them.
+91 99209 87804 PaarthRajpara@bigbitemarketing.in Big Bite Marketing on LinkedIn